Over the past twelve months, Red&Grey has closely collaborated with Ibec to develop a six-step process that analyses, accredits, and enhances organisational wellbeing. As part of this process, we have identified eight key themes and compiled them into an informative pack that provides employers with a clear understanding of workplace health, safety, and wellbeing. Each theme is colour-coded and explained through visually engaging illustrations and accessible language.
The prestigious KeepWell Mark serves as an evidence-based accreditation, recognising and celebrating organisations that prioritise employee wellbeing as a core component of their company policies. To visually represent this, we collaborated with Maria Hinds to create an impactful campaign illustration. Additionally, in partnership with Designgoat, we designed a physical transparent block award that serves as a tangible symbol of organisational commitment to employee wellbeing.
Our creative campaign for KeepWell encompassed a wide range of mediums, including print, digital, and motion. We developed various items, such as guides, reports, brochures, notebooks, event stands, t-shirts, and advertisements, all aimed at promoting and supporting the program’s objectives.
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