Here’s our recent collaboration with Baan Thai, a cherished family-run restaurant that embodies the essence of Thai Culture, Heritage, Harmony, Family, Flavour, Tradition, Health, and Home. As the creative minds behind their logo design and branding, we invite you to delve into the artistry that brought their visual identity to life.
Drawing inspiration from these eight key ingredients, we embarked on a visual journey to shape Baan Thai’s unique identity. Our talented team transformed each element into a fusion of symbols, patterns, language, and photographic systems. By skillfully blending these components, we crafted a harmonious visual experience that authentically represents Baan Thai’s cultural heritage and culinary excellence.
At the heart of Baan Thai’s identity lies a captivating logotype, meticulously designed to reflect the graceful artistry of Thai calligraphy. This distinctive mark serves as a powerful representation of the restaurant’s soul and adds a touch of elegance to their brand.
Thai culture embraces the power of folklore and storytelling, captivating audiences for generations. We seamlessly integrated these captivating narratives with the eight key ingredients to create a cohesive brand identity. This integration enables Baan Thai to share the compelling story of Thai heritage, celebrate cherished family traditions, and provide valuable insights into the realm of healthy eating.
At Red&Grey, we understand that effective branding is more than just visuals—it’s about crafting an emotional connection with your audience. We specialises in bringing brands to life through innovative design strategies. Whether you’re a startup or an established business, we have the expertise and creativity to develop a compelling visual identity that resonates with your target market.
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