Red&Grey

Welcome:

Red&Grey is a design and branding agency. We make our clients stand out with clarity and creativity – helping their brand to grow.


Creativity:

Established in 2003, we’ve worked on a variety of creative projects – big, small, complex and international. Our clients come from a wide range of sectors located in Ireland and around the world.


Awards:

Our creative work has won several awards from ICAD and the IDI. In 2014, we were awarded a Special Outstanding Contribution to Design in Ireland Award for Pivot Dublin.

Process:

Our process is collaborative, research-based and concept driven. Our process connects our Irish strengths (conversation, storytelling, empathy) and our skills as designers (curiosity, imagination and play).

Services:

Branding
We create thoughtful, engaging brand identities with a tone of voice and visual that expresses who you are and inspires people.

Design for print
Bringing your brand to life through print, campaigns, and advertising. Communicating with creativity and clarity to create effective branding.

Design for online
We design customised websites, social media and digital items that are both engaging and functional, helping you connect with your audience.

Design of spaces
We design carefully considered immersive spaces, exhibitions, events and signage to enhance the value of your organisation.

Brand research
Discovering everything there is to know about your business, that makes it successful: knowing it inside out. Here we are digging for gold, to uncover your ‘why’.

Brand strategy
At the heart of every great brand is a defined purpose. Here we give you a compass to strategically position your brand to allow it to meet its goals.

Naming
We create memorable meaningful names that have the power to directly affect your brand’s perception.

Art Direction
We like to collaborate with experts which helps to elevate the project and your business.

Clients:

We enjoy working with like-minded clients. We believe the quality of our client relationships reflects the quality of our work. We like to collaborate with clients, share ideas and co-create.

“Working with Red&Grey is always a pleasure. They are one of the most professional teams I have worked with. They combine strategic and profound thinking with the power of design. They see things from a holistic point of view and are able to capture this in simplistic yet powerful designs and brand identities. What is most telling about them, is that they really worked with me in redefining our company’s new brand strategy.”

Rutger Bonsel, Stamicarbon

Members:

We are members of the Institute of Creative Advertising & Design (ICAD), Institute of Designers (IDI), the 100 Archive and Ibec: Small Firms Association (SFA).

Contact:

(01) 405 3915
hello@redandgrey.ie
Twitter/ Instagram / Linkedin /
Facebook / Map

Studio sketches

digital

Oxford Sciences Innovation

Investing in cutting edge ideas, Oxford Sciences Innovation (OSI) help form the next generation of world-changing organisations.

More…

Challenge
They invest millions annually into research projects and new companies forming from the university postgraduate programmes. Their goal is to address the world’s leading challenges. OSI brings financial and human capital that enables Oxford University’s world-class science to go to market, and thrive.

Approach
At the beginning of the project, we clarified their brand’s key message – a history of success, a tradition of ideas, investing in legacy, leading practice opportunities, trusted discoveries advanced and collective research potential.

The brand identity system for OSI was formed around controlled experiments and an aperture that can be adjusted to show the vastness and details of the world through various lenses. The completed visual language is an adaptable system that can be used across multiple platforms and contexts.

To reflect the ever-changing nature of innovation we worked with a typographer, Bobby Tannam, to create a custom font that contains a variety of different version of each letter. The bespoke typeface was designed to reflect the scientific edge of Oxford University’s science elite.

We also commissioned photographer, Matthew Thompson, to take a series of portraits capturing the innovators and their workplaces. We also captured a beautiful series of dawn and dusk photographs at the university. These images feature across their website we designed which includes their full portfolio of spinout companies.

Services
Branding, art direction, website.

Value
OSI continues to grow and is now powered by some of the world’s leading organisations such as Google and Huawei. They’ve raised more than £600M from a diverse group of over 70 shareholders, brought together by a commitment to build thriving science and technology companies from Oxford University.

Website: oxfordsciencesinnovation.com

Collaborators
Typography: Bobby Tannam
Photography: Matthew Thompson
Web development by Loughlin McSweeney