Red&Grey is a design and branding agency. We make our clients stand out with clarity and creativity – helping their brand to grow.
Established in 2003, we’ve worked on a variety of creative projects – big, small, complex and international. Our clients come from a wide range of sectors located in Ireland and around the world.
Our creative work has won several awards from ICAD
and the IDI. In 2014, we were awarded a Special
Outstanding Contribution to Design in Ireland Award
for Pivot Dublin.
Our process is collaborative, research-based and concept driven. Our process connects our Irish strengths (conversation, storytelling, empathy) and our skills as designers (curiosity, imagination and play).
We create thoughtful, engaging brand identities together with a broad visual language that express who you are and inspire people to think, feel or act in a certain way.
Design for print
Bringing your brand to life through print, campaigns, and advertising. Communicating your brand across platforms projecting a cohesive, tactile and integrated approach to connect and encourage buy in.
Design for online
We design customised websites, social media and digital items that are both functional and immersive, connecting with those that matter most.
Design of spaces
We design carefully considered immersive spaces, exhibitions, events and signage to enhance the value of your brand and business.
Discovering everything there is to know about your business, that makes it successful: its knowing it inside out. Here we are digging for gold, to uncover your ‘why’.
At the heart of every great brand is a defined purpose. Here we give you a compass to strategically position your brand to allow it to meet its goals.
A core speciality, we create memorable meaningful names that have the power to directly affect your brand’s perception and ultimately its – copywriting.
We believe wholeheartedly in collaboration and work in earnest with complementary experts to activate your brand to achieve the best outcome possible.
We enjoy working with like minded clients. We believe
the quality of our client relationships reflects the
quality of our work. We like to collaborate with clients,
share ideas and co-create.
“Working with Red&Grey is always a pleasure. They
are one of the most professional teams I have worked
with. They combine strategic and profound thinking
with the power of design. They see things from a
holistic point of view and are able to capture this in
simplistic yet powerful designs and brand identities.
What is most telling about them, is that they really
worked with me in redefining our company’s new
Rutger Bonsel, Stamicarbon
Doodles, sketches from projects.
The concept for this identity was found in the company’s name. By highlighting ’via’ in Abrivia we could immediately connect to the client and candidate’s ambition of reaching their destination with ease.
This idea was also extended into the logotype, short film and photography briefs and a language system. For example, Superior Business via Extensive Research. A second photography brief ‘professional warmth’ was also developed to highlight the company’s approachable interviewing technique. Finally, a graphic system was designed from the company values, allowing us to add another visual and conceptual layer. This comprehensive identity system was initiated by uncovering Abrivia’s mission to engage new partnerships, redefine contemporary recruitment practices and secure candidate and client futures.
Established in 1968, Maurice Ward are an independent global freight-forwarding and logistics organisation.
Working together we clarified the company’s message, further developed their creative strategy, product and service system, modular presentation and introduced an adaptable brand toolkit. Everything that we created was directly influenced by the colour systems, photography, typographic style and aesthetic of 1968, the year the group was formed.
Also we designed a notebook to be given as a gift at a global logistics conference. Our inspiration was to comprehensively look at the Maurice Ward bi-plane logotype, identity structure, process and products. It was here the idea of a notebook with a view from above was born. Logistics look at the movement of things through a macro comprehensive, mezzo empathetic and micro incisive lens. The Maurice Ward bi-plane also has this ability to move from one level of analysis to another. The notebook’s stories were researched and edited by ourselves and supplemented with thematic illustrations, a timeline of culturally significant events and a cover wheel created to identify timezones across the globe.