Red&Grey is a branding and graphic design agency. We combine curiosity, clarity, creativity and play. This makes our clients stand out and helps them grow.

Creativity:

Established in 2003, we’ve worked on a variety of creative projects – big, small, complex and international. Our clients come from a wide range of sectors located in Ireland and around the world.

Awards:

Our creative work has won several awards from ICAD and the IDI. In 2014, we were awarded a Special Outstanding Contribution to Design in Ireland Award for Pivot Dublin.

Process:

Our process is collaborative, research-based and concept driven. Our process connects our Irish strengths (conversation, storytelling, empathy) and our skills as designers (curiosity, imagination and play).

Services:

Branding
We create thoughtful, engaging brand identities together with a broad visual language that express who you are and inspire people to think, feel or act in a certain way.

Design for print
Bringing your brand to life through print, campaigns, and advertising. Communicating your brand across platforms projecting a cohesive, tactile and integrated approach to connect and encourage buy in.

Design for online
We design customised websites, social media and digital items that are both functional and immersive, connecting with those that matter most.

Design of spaces
We design carefully considered immersive spaces, exhibitions, events and signage to enhance the value of your brand and business.

Brand research
Discovering everything there is to know about your business, that makes it successful: its knowing it inside out. Here we are digging for gold, to uncover your ‘why’.

Brand strategy
At the heart of every great brand is a defined purpose. Here we give you a compass to strategically position your brand to allow it to meet its goals.

Naming
A core speciality, we create memorable meaningful names that have the power to directly affect your brand’s perception and ultimately its – copywriting.

Art Direction
We believe wholeheartedly in collaboration and work in earnest with complementary experts to activate your brand to achieve the best outcome possible.

Clients:

We enjoy working with like-minded clients. We believe the quality of our client relationships reflects the quality of our work. We like to collaborate with clients, share ideas and co-create.

“Working with Red&Grey is always a pleasure. They are one of the most professional teams I have worked with. They combine strategic and profound thinking with the power of design. They see things from a holistic point of view and are able to capture this in simplistic yet powerful designs and brand identities. What is most telling about them, is that they really worked with me in redefining our company’s new brand strategy.”
Rutger Bonsel, Stamicarbon

Members:

We are members of the Institute of Creative Advertising & Design (ICAD), Institute of Designers (IDI), the 100 Archive and Ibec: Small Firms Association (SFA).

Studio sketches

Doodles, sketches from projects.

Olann






Based in Cavan, Olann was born out of a desire to create a range of sophisticated colours on ethically sourced yarns.

Challenge
The process of producing quality hand-dyed yarns is never rushed, but rather slowly developed to be highly desirable, inspiring and harmonious. Made with love by knitters, the luxury wool sells internationally in London, Paris and New York. We need to create branding and packaging that captured the essence of the brand.

Approach
We visited their workshop in Cavan and worked together with the owners to create their new branding. We clarified their vision and highlighted what was unique about their story. Small is good, individual is good.

Olann inspiration is taken from their surroundings in rural Ireland. Our creative approach was also inspired by this beautiful rich landscape and their colourful wool dyeing process.

We collaborated with illustrator, Tom Abbiss Smith, to create a series of digital collages inspired by nature and the yarn making process. Photographer Matthew Thompson also filmed a short film at their studio in Cavan. The film can be viewed here.

Together these elements created a dynamic brand identity built around the needs of the client that was flexible and contemporary. We produced a range of packaging labels, a promotional booklet and marketing materials.

Services
Branding, packaging, design for print, animation.

Value
“As a startup, we needed a design company to capture and visualise our brand’s DNA. Red&Grey not only brought a fresh re-design to our company but also helped reorient how we can best communicate our brand to others. Their process is collaborative and user-driven in nature. They delivered a professional service within the agreed budget and timeframe. They were outstanding in their creative delivery and went well beyond our initial brief and expectations.”

Jess Kavanagh, Olann

The business made it through to Ireland’s Best Young Entrepreneur final in 2018, placed second runner up. Olann exports 99% of their hand-dyed yarns around the world and has grown to its’ staff of seven employees. They are in the process of moving to a new larger studio to help with the demand.

Collaborators
Illustration by Tom Abbiss Smith
Film and photography by Matthew Thompson

Challenge
The process of producing quality hand-dyed yarns is never rushed, but rather slowly developed to be highly desirable, inspiring and harmonious. Made with love by knitters, the luxury wool sells internationally in London, Paris and New York. We need to create branding and packaging that captured the essence of the brand.

Approach
We visited their workshop in Cavan and worked together with the owners to create their new branding. We clarified their vision and highlighted what was unique about their story. Small is good, individual is good.

Olann inspiration is taken from their surroundings in rural Ireland. Our creative approach was also inspired by this beautiful rich landscape and their colourful wool dyeing process.

We collaborated with illustrator, Tom Abbiss Smith, to create a series of digital collages inspired by nature and the yarn making process. Photographer Matthew Thompson also filmed a short film at their studio in Cavan. The film can be viewed here.

Together these elements created a dynamic brand identity built around the needs of the client that was flexible and contemporary. We produced a range of packaging labels, a promotional booklet and marketing materials.

Services
Branding, packaging, design for print, animation.

Value
“As a startup, we needed a design company to capture and visualise our brand’s DNA. Red&Grey not only brought a fresh re-design to our company but also helped reorient how we can best communicate our brand to others. Their process is collaborative and user-driven in nature. They delivered a professional service within the agreed budget and timeframe. They were outstanding in their creative delivery and went well beyond our initial brief and expectations.”

Jess Kavanagh, Olann

The business made it through to Ireland’s Best Young Entrepreneur final in 2018, placed second runner up. Olann exports 99% of their hand-dyed yarns around the world and has grown to its’ staff of seven employees. They are in the process of moving to a new larger studio to help with the demand.

Collaborators
Illustration by Tom Abbiss Smith
Film and photography by Matthew Thompson

Tags:

branding, retail ,

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