Red&Grey

Red&Grey is a concept-driven design and branding studio based in Dublin. Established in 2003, we engage in national and international projects of varying scale and capacity. Working closely with our clients, we help create brands that are designed to live, adapt and grow.

Process: Our design process is created by connecting our Irish strengths: conversation, storytelling, humour, empathy, resilience and our skills as designers: research, humour, curiosity, play, imagination and observation.

Research: We want to see what everybody else sees, and think what nobody else has thought. Research is about being curious and wanting to know more. It is about needing to have more information in order to create more informed solutions.

Studio Principles: Everything starts with a conversation / If you want an interesting answer, ask an interesting question / Curiosity drives research / Balance aesthetic with substance / The quality of our relationships define the quality of our work / Design for consistency, allow for change.

   


Contact:

(01) 405 3915
hello@redandgrey.ie

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Studio sketches

Embassy of the Free Mind







Embassy of the Free Mind, Branding, 2019

“The city of Amsterdam is blessed for being a city where it is possible for merchants to be philosophers and for philosophers to be merchants.” Baruch Spinoza.

The Ritman Library, their collection of the Bibliotheca Philosophica Hermetica and The House with the Heads (a listed building in the heart of Amsterdam) are inseparably linked with the Netherlands and its history of tolerance, freedom of expression and freedom of the press. Building on this partnership and their combined heritage the Embassy of the Free Mind was established to share their knowledge and open up the space to free thinkers, artists, scientists and merchants.

The identity system for the Embassy was formed around the theologian concept of ‘centre everywhere, circumference nowhere’. The custom made logotypes were designed to reflect the essence of hermetic typography and the visual language was formed from the relationship between patterns in nature and codes in humanity.

The Ritman Library, their collection of the Bibliotheca Philosophica Hermetica and The House with the Heads (a listed building in the heart of Amsterdam) are inseparably linked with the Netherlands and its history of tolerance, freedom of expression and freedom of the press. Building on this partnership and their combined heritage the Embassy of the Free Mind was established to share their knowledge and open up the space to free thinkers, artists, scientists and merchants.

The identity system for the Embassy was formed around the theologian concept of ‘centre everywhere, circumference nowhere’. The custom made logotypes were designed to reflect the essence of hermetic typography and the visual language was formed from the relationship between patterns in nature and codes in humanity.