Red&Grey

Red&Grey is a concept-driven design and branding studio based in Dublin. Established in 2003, we engage in national and international projects of varying scale and capacity. Working closely with our clients, we help create brands that are designed to live, adapt and grow.

Process: Our design process is created by connecting our Irish strengths: conversation, storytelling, humour, empathy, resilience and our skills as designers: research, humour, curiosity, play, imagination and observation.

Research: We want to see what everybody else sees, and think what nobody else has thought. Research is about being curious and wanting to know more. It is about needing to have more information in order to create more informed solutions.

Studio Principles: Everything starts with a conversation / If you want an interesting answer, ask an interesting question / Curiosity drives research / Balance aesthetic with substance / The quality of our relationships define the quality of our work / Design for consistency, allow for change.

   


Contact:

(01) 405 3915
hello@redandgrey.ie

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Studio sketches

BSM







BSM, Branding, 2019

A space becomes a place with the introduction of people. Spaces are simple, but places are complicated, they can be folded, skewed, twisted and interpreted from many different perspectives. This was our approach to the BSM identity, simply take a square and play.

The same rigour was also applied when creating a language system for the identity. Here we used ‘Built Environment’ as our foundational element to be experimented with. Examples included; People Focused, Built Environment or Visually Impactful, Built Environment. This system is incorporated across all communications from meeting minutes to major projects. Brady Shipman Martin have been building our environments since the company was first established in 1968. This identity update has been designed to showcase their work and highlight their fundamental need to remain culturally connected to contemporary Ireland.

The same rigour was also applied when creating a language system for the identity. Here we used ‘Built Environment’ as our foundational element to be experimented with. Examples included; People Focused, Built Environment or Visually Impactful, Built Environment. This system is incorporated across all communications from meeting minutes to major projects. Brady Shipman Martin have been building our environments since the company was first established in 1968. This identity update has been designed to showcase their work and highlight their fundamental need to remain culturally connected to contemporary Ireland.