Red&Grey

Red&Grey is a concept-driven design and branding studio based in Dublin. Established in 2003, we engage in national and international projects of varying scale and capacity. Working closely with our clients, we help create brands that are designed to live, adapt and grow.

Process:

Our design process is created by connecting our Irish strengths: conversation, storytelling, humour, empathy, resilience and our skills as designers: research, humour, curiosity, play, imagination and observation.

Research:

We want to see what everybody else sees, and think what nobody else has thought. Research is about being curious and wanting to know more. It is about needing to have more information in order to create more informed solutions.

Principles:

Everything starts with a conversation / If you want an interesting answer, ask an interesting question / Curiosity drives research / Balance aesthetic with substance / The quality of our relationships define the quality of our work / Design for consistency, allow for change.

 


Contact:

(01) 405 3915
hello@redandgrey.ie

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Facebook / Map

Studio sketches

Publication

NCAD 2019

The prospectus showcases NCAD as a energetic institution that encourages you to apply creative thinking, ask critical questions, practice inventive making, understand new methodologies, dream, seek the unknown and look for what is beautiful in the world. The tone of the book is colourful, free and houses a series of illustrations drawn from the fabric of the institution itself.

Illustration: John Slade
Photography: Matthew Thompson

A Place Without Walls

A collaboration with Eoin Moylan, a Madrid based photographer, and Stoney Road Press, specialist Irish printers. Together we created limited edition books for Eoin’s personal and conceptual photographic essay, ‘A Place Without Walls’.

Photography: Eoin Moylan
Production: Stoney Road Press

NCAD 2013 – 2017

The National College of Art & Design is a living environment of thinkers, makers, doers and creative voices both in the past, the present and future. For this publication (in addition to current student conversations) we decided to sit down with NCAD alumni and discuss their journey, practices and the evolution of their work.

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These conversations populate the first half of the prospectus along with quotes from previous student conversations. All remaining information is placed at the back of the book, including Director’s interview, entry requirements, application details etc.

The result is a communication tool that puts the student first, highlights the ambitions of NCAD and explores the lives and work of highly regarded Irish artists and designers.

The concept for the open day poster was Not Closed All Day = NCAD + Open all day. It’s a simple as that.

Photography: Matthew Thompson

PIVOT Dublin

The World Design Capital (WDC) is a city promotion project established to celebrate the aims and accomplishments of cities using design as a tool to reinvent themselves socially, culturally and economically. PIVOT Dublin was Dublin’s bid to become World Design Capital in 2014.

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Each city entering the competition are given forty four questions to answer by the WDC committee. Our brief was to develop a theme/strategy, collate all content and produce a coherent bid document around the forty four set questions.

Our bid comprised of research, writing and design that focused on; Why Dublin? Why Now? Why PIVOT?

Included in the document was a vision for the future, an Irish design timeline and essay, ‘Irish Design: History, Context & Possibilities’, three conversation films, ‘Place, Well-Being & Systems’ (each filmed in a different home. The films were included on a USB ‘house’ key as well as being transcribed to be used as punctuation throughout the book) and a dialogue film that moved across 25 Dubliners and started with the question, ‘If Dublin was a blank canvas, what would you draw on it?’. For the cover we asked thirty different creative Dubliners to design thirty different covers.

We also included a selection of photographs, illustrations, projects and stories kindly submitted from the creative community.

Research/Writing: Emma Curley Architects
Film: Areaman
Photography: Gregory Dunn
Photography: Matthew Thompson

Let’s Go Disco

Let’s Go Disco is a call to arms regularly heard in the kitchens of The Cliff House Hotel. It’s also the title of the Michelin-star chef Martijn Kajuiter’s new book.

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The aim of the book was to illustrate why The Cliff House Hotel has been at the forefront of Irish gastronomy and why Kajuiter is widely considered to be amongst the most accomplished chefs working in Ireland.

Working over a twelve month period we helped create, form and edit the final book as a collection of 200 photographs, detailed instructions on how to create 36 dishes, as well as essays, interviews and an extensive behind-the-scenes look at the life of a high-intensity, high performance kitchen that Kajuiter calls home. 100 laser-etched brushed aluminium special edition copies of the book were produced for the official launch. The standard editions used a gold material cover with disco foil embossing and a silver disco bind. Let’s Go …

Photography: Shane O’Neill
Copywriting: Alex Meehan

The Laudato Si Challenge

The Laudato Si’ Challenge has been established to inspire creativity worldwide and improve the lives of one billion of the most vulnerable people. The Challenge’, supported by the Vatican, aims to become a multi year initiative convening of the best ideas through a rigorous and tested process.

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The goal is to support the development of high impact social businesses offering ways to address critical problems of our time. Nature, Mankind and Liturgy together form the central theme of the Challenge’s identity system. These have been drawn in many forms including a circle, square and cross, lines of longitude and latitude, colours, vignettes, statistics and photographs that balance the organic and the man-made. Along with the logotype, designed to always be a part of a paragraph of text, this sophisticated system gives us the opportunity to adapt over time and place.

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The Laudato Si’ Challenge has been established to inspire creativity worldwide and improve the lives of one billion of the most vulnerable people. The Challenge’, supported by the Vatican, aims to become a multi year initiative convening of the best ideas through a rigorous and tested process.

Nature, Mankind and Liturgy together form the central theme of the Challenge’s identity system. These have been drawn in many forms including a circle, square and cross, lines of longitude and latitude, colours, vignettes, statistics and photographs that balance the organic and the man-made.

As a way of documenting the first Challenge a promotional book was created. The theme of the book was ‘The Social Economy’. Included in the book was essays, stories, presentations and nine interviews with each of companies involved. Each interview was accompanied by an illustration drawn to tell their story. The book showcases the full adaptability of the identity in a dynamic and cohesive series of designs. All beautifully printed in four spot colours and bound in a hardback linen cover.

Illustration: Barry Falls
Strategy: Thomas Ermacora, Paul Hughes

G7 Italia

Making the Digital Economy and Society Inclusive, Open & Secure was the overarching theme at the I7 multi stakeholder conference during the G7 Italia 2017. Our task, document the conference.

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Prior to attending the G7 Italia conference, we interviewed key members of the Italian Digital Transformation team. This enabled us to develop foundational content and an aesthetic approach for all subsequent material. During the conference we worked with the G7 team in three separate workshops (Big Data, The Future of Work and AI) helping us frame and form the final document required. The completed book is finished with a series of beautiful documentary style photographs and a conference summary generated by an ai program.

Photography: Matthew Thompson
Strategy: Thomas Ermacora, Paul Hughes

NCAD Graduate Exhibition 2018

The NCAD Graduate Exhibition is an annual opportunity to discover the latest emerging talent from the art and design world. Our approach for the Exhibition was formed by creating an adaptable system that gave colour, shape and typographic weight to each faculty.

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Directional signage was placed across the campus using simple materials, printed colour pages and purpose built wooden structures. A series of books were also produced that allowed for both consistency of form and a change of graphic.

Six Hanover Quay

Six Hanover Quay is a new waterfront development featuring 120 luxury apartments in the Dublin Docklands. Working together with Cairn and Savils, we created the branding and promotional materials including a series of films about the city, the area and the building.

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For every project, Cairn brings together the best craftspeople, designers, architects and builders to bring the best quality so their developments stand the test of time. The architecture presents a vision for city living – from its curvilinear black & white façade to the elegant landscaped courtyard; from the residents gym to the rooftop gardens with panoramic views of the city. The development sold for €1001 million in 2018.

Film & Photography: Matthew Thompson