Stamicarbon

Stamicarbon

Stamicarbon are a global chemical engineering company who design the technology to create fertiliser from the gas extract urea. We were contracted to design a dynamic identity and product and services system for the company. An important part of the identity was for their product names to reflect essence of Stamicarbon: Pioneering to make the world a better place by enabling it to feed itself. For example, the main sales offerings are Launch, Advance and Evolve.

As Stamicarbon’s clients currently operate in over 256 countries worldwide, one of their key requests was to create a communication partnership system. We did this by grouping their clients location, the various technologies in their plant, their identity colours and their gas capacity. With these elements we can create individual flags for each plant.

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  • Client:

    Stamicarbon, The Netherlands.

  • Goal:

    Create a visual and verbal identity system that expresses the culture and beliefs of company.

  • Output:

    Brand Identity including product logotypes. Brand Magazine. Product & Services System. Visual partnership system.

  • Team:

    Strategy with Paul Hughes and Sjoerd Luteyn

  • Photography by

    Matthew Thompson